You stay in control.
PURR inspects publicly accessible website pages at your request. Reports and their public-source findings are shareable by URL. Do not scan a URL containing private access tokens or personal information.
Dealership access
Accounts use password hashing and expiring server-side sessions. Claiming a dealership requires DNS control verification. Private leads, approvals and subscriptions require dealership membership.
Lead information
Authorized webhook integrations may supply customer details and inquiry messages. The default lead retention is 90 days, configurable by the operator. This release creates unsent staff-review templates and does not send outbound messages. Marketing consent is not assumed from an inquiry. Suppression preferences are stored for future connectors.
External providers
When connected, Google Places, PageSpeed, DataForSEO, Vercel AI Gateway and Stripe process data needed for their respective functions. AI receives public page evidence for fix drafting. When authorized staff request an AI lead draft, the inquiry message and vehicle of interest are also sent to the configured model provider. Separate lead email and phone fields are not included. Credentials remain server-side.
Measurements & limitations
Scores use published deterministic rules and exclude unknown checks. Website inspection cannot establish sales attribution or guarantee business outcomes. AI proposals require human factual review before publication.
Requests & launch readiness
Use the contact form to request access, correction, export or deletion. The deploying operator must supply its legal entity, privacy contact, service terms and jurisdiction-specific retention policy before commercial launch. This notice describes current application behavior and does not represent a legal compliance certification.